About Conceited Salon

Conceited SalonConceited is a contemporary natural hair care salon designed specifically for you, the Modern Woman. We specialize in nourishing and rejuvenating hair care techniques that give your natural hair


Our Mantra


Your hair is such a powerful form of self-expression. It is also one way in which you communicate self-love and self-confidence. We empower you to embrace your authenticity, pamper yourself, and to do it Unapologetically.

Our Salon

Our décor is luxurious. Our service is absolutely charming. Our stylists are passionate and well qualified.

We have redefined what it means to be Conceited.

Our Mission

We empower women to unapologetically embrace their natural beauty and individuality to become the most authentic version of themselves.

Our Vision

We will become the largest, most well respected independently owned natural haircare salon chain serving women of diversity in North America.

Our Services

You have unique hair that has unique needs. Our stylists evaluate your hair and develop a very personalized plan for you to meet your natural hair goals.

During each visit you will receive a refreshing complimentary cocktail of your choice, exhilarating scalp or hand massage, warm towel/ neck pillow.

  • Simple Cuts

  • Specialty Cuts

  • Men’s Cuts

  • Kids Cuts

  • Wash & Deep Conditioning

  • Silk Press

  • Keratin Treatment

  • Protein Treatment

  • Hot Oil Treatment

  • Detox Treatment

  • Olaplex Treatment

  • Rejuvenating Micro-mist

  • Sew ins

  • Sew in Removal

  • Clip ins

  • Lash Extensions

Our Founder

At a young age Victoria had a passion for creative expression and empowerment through the artistry of being a hair stylist; although she didn’t initially consider it as a career path. She preferred to service family members and friends discreetly, selectively, and based on inspiration as a teenager. She had long term dreams of becoming a salon owner, but didn’t necessarily aspire to be a stylist.  Victoria was academically accomplished as a high school student and earned a scholarship to Xavier University in New Orleans. Xavier is best known for producing the most African American medical school students in the nation.  But as a young mother Victoria quickly realized that balancing her studies with raising her daughter would prove to be a daily dilemma.


In 2004 Victoria decided to pursue massage therapy, became licensed, and excelled in the field. After 8 years, while she enjoyed the craft and built a robust clientele, she wanted more flexibility and a more fulfilling creative outlet. In 2012 she enrolled in the Aveda Institute and began her career in cosmetology.   

After a great run at one of Baton Rouge’s premier natural haircare salons, Victoria decided it was once again time to expand and the Conceited brand was born.  After building her clientele in a quaint, high end boutique Victoria could no longer ignore her backlog with clients often having to wait weeks to get an appointment with her. As the demand for natural haircare has grown, so has her list of clients. It is time yet again for Victoria and Conceited to expand.

Our Team

Dietrich Gooding

Salon Manager

Dietrich is a native of Daytona Beach, Florida, but has called Baton Rouge home for a little over twenty years now. She’s the proud mother of a sweet daughter, Amber Rae.  As salon manager for Conceited Salon, Dietrich provides leadership and direction to assure that organizational standards and policies are maintained. After over 16 years of managerial experience in various industries, Dietrich gets the opportunity to work with an exceptional team of talented stylists and makeup artists. She always enjoys the salon atmosphere and positive experiences in the beauty industry. Dietrich joined the team in November of 2016, just after the grand opening of the elite location and enjoys making people feel amazing.

Neici Earls

Neici Earls


I’m a New Orleans native and a graduate from John Jay’s Beauty College c/o 2003. In the past 14 years, I’ve developed an enthusiastic passion for all hair trends. My understanding for time management propels me to be conscious of my client’s time making sure that they leave my chair looking flawless in a timely fashion. Cuts, colors, and extensions…I’m here for all of that!

JoAnna Williams

JoAnna Williams


JoAnna Williams, a native of Baton Rouge, La, developed a passion to become a hairstylist at an early age. This desire led to her becoming a hairstylist for her family, her friends, and even her classmates, some of who are now her current clients. She graduated from Woodlawn High School in 2001, where a Track & Field Championship paved the way for a scholarship to the University of Southern Mississippi. There, she majored in Business Management and Early Childhood Development, worked in Management, Education, and the Postal Service, while continuing to do hair on the side.
In 2017, JoAnna took a risk by moving back to Baton Rouge, resigning from the Post Office, and pursuing her dream to be a Cosmetologist. She graduated at the top of her class from Virginia College and received her Cosmetology License shortly after. Some of her specialties include but are not limited to promoting hair growth, braiding, special occasion up-dos, and extensions. Her top priority is excellent customer service, and offering the best advice and knowledge on maintaining healthy hair. She sees herself being very successful in the beauty industry with goals to one day also be an educator, and develop healthy solutions to common needs in the area of hair loss and scalp therapy. In her spare time, JoAnna loves spending time with her daughter Paige, traveling the world, and enjoying the company of family and friends.

Our Values

  • Integrity

    We never cut corners. Never Compromise quality.

  • Relationships

    We don’t have clients, we have family.

  • Time

    Your time is valuable. Our salon is operated with efficiency in mind.

  • Professionalism

    Our team is credentialed and routinely receive continuing education.

  • Trust

    You have placed the health of your hair and your appearance in our hands. We do not take it for granted.

  • Diversity

    We have a multi-cultural team that mirror our diverse clientele.

  • Consistency

    We deliver amazing service and results, every time.

Our Locations


Baton Rouge, LA


New Orleans, LA


Houston, TX


Dallas, TX


Austin, TX


Jackson, MS


Atlanta, GA


Charlotte, NC

Conceited Salon
7656 Jefferson Hwy., Suite 1B
Baton, Rouge, LA 70809
(p) 225.448.2091

Coming Soon:

Atlanta, GA

Austin, TX

Charlotte, NC

Dallas, TX

Houston, TX

Jackson, MS

New Orleans, LA


Do you only do natural hair?

A: Yes, but we have a solution for different textures.

Can you do same-day service?

A: Yes, if one of our stylists is available upon request.

How much will it cost?

A: Prices vary depending upon the selected service. When booked and asked, the price will be given.

Will you remind me of my appointment?

A: Yes, two days before the appointment, we till text and/or email a confirmation to you.

When should I arrive for my appointment?

A: At least 10-15 minutes before service.

What if I need to cancel my appointment?

A: We ask that you give us a 2-3 day notification.

Can I add a service on the day of my appointment?

A: Yes, as long as time permits.

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What our clients are saying about Conceited Salon

This is the ONLY salon that I’ll ever go to as long as I’m in La! The service and care is impeccable. The owner really cares about and loves her clients. She’s very professional and the climate of the salon is very warm and welcoming. Even if I end up moving away, I can definitely see myself taking a trip back to BR just to get my hair done. Best salon hands down!

Kia Davis

Conceited is my absolute favorite salon. I live in Texas now but I don’t trust anyone else with my hair, so I fly into town when I need an appointment. I’ve been going to Victoria for forever and my hair is always long, healthy, and natural.

Kasie Elisabeth

Victoria’s professionalism, gift, and passion has caused my hair to grow by leaps and bounds. Conceited Salon, not only helped me to see the full potential of my hair, but helped me during my natural hair journey! Victoria’s work speaks for it’s self!! I PROMISE you won’t leave dissatisfied, you will actually leave Conceited!! #TeamNatural #HealthyHair

Brittany Howard

I have always been satisfied with Victoria’s services: From my sew-ins to straightening my daughter’s hair. She is a superb stylist and always works her magic whenever I need her!

Jamie Mitchell Semien

Victoria always give me a great silk press, and I never have any heat damage!! She’s always prompt and professional!!

Ronekia Cavalier

The best hands in Louisiana!! I wouldn’t trust anyone else with my natural hair.

Kyrie Chavon Frazier